diff --git a/parse-md.py b/parse-md.py
index 12b208f..280ab77 100644
--- a/parse-md.py
+++ b/parse-md.py
@@ -324,7 +324,7 @@ if __name__ == '__main__':
         reviews = ReviewPostprocessor().process_all(parser.parse())
         with open("reviews.json", 'w') as f:
             json.dump({
-                'reviews': reviews,
+                'reviews': sorted(reviews, key=lambda review: tuple((review[key] or '').lower() for key in ('company', 'name', 'variant'))),
                 'created': str(datetime.date.today())
             }, f, indent=2)
     except ParseError as err: